How Moviq Uses WhatsApp

What Moviq Does

Moviq is a payment reminder platform for small businesses in India. We enable business owners — tutors, gym trainers, libraries, coaches, freelancers, and consultants — to send transactional payment reminders to their existing customers via WhatsApp and Email.

All messages are sent using the official WhatsApp Business Platform through a Meta-authorised Business Solution Provider.

Who We Message

• ✓Existing customers of the business — people who have an active service relationship
• ✓Customers who have provided valid consent to receive payment-related communications
• ✓Contacts added manually by the business owner from their own customer records

Moviq does not allow messaging of any contact who has not provided consent, or who does not have an existing relationship with the business.

What We Send

Permitted message types on Moviq:

• ✓Payment due reminders
• ✓Fee overdue notifications
• ✓Subscription or retainer renewal reminders
• ✓Payment confirmation messages
• ✓Customer-requested account notifications

What We Do Not Send

• ✗Cold outreach or prospecting messages
• ✗Promotional or marketing campaigns
• ✗Messages to purchased, rented, scraped, or third-party contact lists
• ✗Lead generation messages
• ✗Bulk advertising of any kind
• ✗Messages to anyone who has opted out

Opt-In — How Consent Works

Before any message is sent, the business owner must confirm that the customer has consented to receive WhatsApp payment reminders. Moviq records and stores this opt-in against each customer entry.

• ✓Opt-in is required before any message is sent
• ✓Consent records are stored and tied to each customer
• ✓Business owners are solely responsible for obtaining valid consent from their customers

Opt-Out — How It Works

Customers can opt out at any time by replying STOP to any message. Opt-outs are processed immediately.

• ✓No further messages are sent after an opt-out
• ✓Business owners cannot override or bypass opt-outs
• ✓Opted-out contacts cannot be re-added without fresh, explicit consent

Platform Infrastructure

• ✓Built on the official WhatsApp Business Platform
• ✓Messages sent via a Meta-authorised Business Solution Provider
• ✓All message templates are submitted for approval before use
• ✓Messaging frequency limits and smart scheduling are built into the platform

Business Owner Responsibility

Moviq provides the infrastructure for transactional messaging. Business owners are solely responsible for:

• ✓Obtaining valid consent from their customers before sending any message
• ✓Ensuring their use of Moviq is limited to legitimate transactional communications
• ✓Honouring opt-out requests and not re-adding opted-out contacts
• ✓Complying with applicable laws and WhatsApp Business Platform policies

Accounts found to be in violation of these requirements will be suspended. See our Acceptable Use Policy for full details.

Contact

Questions about how Moviq uses WhatsApp can be directed to: